GOOGLE ADS · SEARCH CAMPAIGNS

Google Ads: reach customers searching for your services.

Google Search campaigns focused on your services and area. You know which searches we target, what your ads promise and how enquiries will be followed up.

Composition illustrating visibility for your business — Relevant searches. Clear ads. Enquiries you can follow up.

Plan my Google campaign ↗Google Search pricing ↗

Google Ads

From a search to an enquiry you can act on.

Each stage delivers something to review and a decision to make before moving on.

01
Understand the searches
We connect your services and area with what prospects search for. Selected keywords reflect needs you can meet; initial negative keywords exclude irrelevant searches.
You review: priority topics and budget assumptions.
02
Prepare the ads
Each group of searches leads to ads and a page about the same service. You review the headlines, descriptions, selling points and contact details before launch.
You approve: the claims, ads and destinations.
03
Check before launch
We check access and one conversion event on your compatible website, then test the journey through to receiving an enquiry.
You approve: the scope, spending cap and review date.
04
Review enquiries and adjust
We review the searches triggering your ads, expand negative keywords and adjust ads and spend. Your feedback on calls and forms helps us assess lead quality.
You receive: a monthly review and the next decisions.

Approve the plan before paying for clicks.

Organised findings, clearly identified documents and consolidated feedback: your team can review the work without piecing decisions together from emails.

The campaign plan

Services, area, language, keyword groups and initial negative keywords.

Ads and landing pages

Headlines, descriptions and destinations to approve before launch.

The measurement plan

The action tracked, measurement limits and who handles enquiries.

The review and next steps

Spend, enquiries received, lead quality and proposed adjustments.

You receive campaign documents and the review in the format agreed in your quote. A personalised Google review workspace can be quoted separately to suit your team’s needs.

A clearly defined first Search campaign scope.

Starting prices exclude VAT. You pay ad spend directly to Google.

Setup from €250

One existing account, one offer, one language and one area; keyword research, initial negative keywords, up to 2 Search campaigns and one conversion-event check on a compatible website.

Management from €300/month

Up to 2 Search campaigns, one market and one language, and €2,500 monthly ad spend; a working allowance of 6 hours/month, weekly review, adjustments and a monthly report.

Ad spend, landing-page creation, website fixes, advanced server-side tracking, product feeds, Shopping, Performance Max and YouTube are quoted separately.

View Google pricing and options ↗

A budget based on your market.

We review relevant searches, your area and estimates available in your account. Your goals and capacity to respond set the framework for the test.

Estimate relevant visits

Searches related to your service, the area covered and cost-per-click estimates available in the account.

Set spending limits

A test period, an approved cap and a page ready for visitors. You choose who handles calls and forms.

Assess enquiries

We compare spend with qualified leads and confirmed sales, allowing for the time your customers take to decide.

Estimates do not guarantee a click volume or acquisition cost. A click on a contact option is not automatically a qualified enquiry.

Plan your Google Ads budget ↗

Before launching your campaign.

Does my website need a redesign?

Not necessarily. We check whether the page explains the offer and lets people submit an enquiry reliably. Fixes or a new page are quoted separately.

Do you also manage Shopping, Performance Max and YouTube?

These require a separate scope based on your catalogue, data and content. The price shown here covers Google Search only.

Who owns the account?

Your business keeps the account and pays Google directly. You grant the access needed for the agreed work.

Does tracking capture every sale?

No. Consent, attribution and sales cycles limit measurement. We compare the available data with the enquiries and sales you confirm.

Let’s start with the services your customers search for.

Tell us about your business, area and existing account, if you have one.

Plan my Google campaign ↗