Small pieces of text on digital interfaces that guide users or improve user experience, such as button labels or error messages.
Qu'est-ce que Microcopy ?
Microcopy refers to short, functional text in digital interfaces—such as button text, form labels, tooltips, empty states, and error messages. It plays a critical role in usability, helping users understand actions, avoid mistakes, and feel confident navigating a product. Well-crafted microcopy reduces friction, adds clarity, and improves overall user experience.